Why You Should Undergo Real Estate Agent Training

Why You Should Undergo Real Estate Agent Training

A real estate agent is one of the most popular and visible professions both in reel and real life. Our all-time favorite realtor happens to be the character of Phil Dunphy from the sitcom Modern Family. Now, what exactly does it take to be a successful real estate agent?

Is it enough if you have a friendly and approachable personality? Is a gift of being able to talk to all and sundry an essential requirement? Are there any specific education requirements? And the most important of all the queries — can you learn to be a successful real estate agent?

Our response is yes!

Yes, you can build a thriving career as a real estate agent after undergoing the required training in all the essential aspects. We are telling you loud and clear that if you are willing to learn then you can acquire the knowledge and pick up the skills to become a real estate agent. Real estate agents are not born, they are people who have the drive to learn and be a part of this highly challenging yet extremely fulfilling profession.

In this article we are going to outline the key aspects you will be learning if you enroll to be trained as a real estate agent. We have broadly divided these into mandatory learning and skill enhancement learning.

Mandatory Learning

In order to get your license to offer your services as a real estate agent, it is necessary to enroll in a real estate pre-licensing course and fulfill the education requirements.

All the states require a minimum number of hours of training to be eligible for the real estate agent test. These courses broadly cover all the aspects that are asked in the licensing exam. The test is in a multiple-choice question format although the number of questions and duration varies in every state.

Firstly, you would have to ascertain what the states require in terms of eligibility. These would mainly include

  1. Minimum age of the applicant.
  2. Minimum educational requirements (such as a high school diploma or GED).
  3. Pre-licensing courses and post-exam requirements.
  4. Application fees and the procedure to apply for the exam.
  5. Submission of fingerprints and background check.
  6. Further education
  7. Licensing requirements to become a broker or realtor.

These courses would cover the essential knowledge of real estate to help you get your real estate license.

Some of the common topics of the courses across various states are how after getting licensed you can take your career path ahead, the various professional verticals possible within the real estate business, such as agents for property buyers and sellers, leasing agent, agent for real estate investor, property manager, and also about becoming a realtor by joining the National Association of Realtors. Now, that you have a fair idea of what is covered under mandatory learning, we shall have a look at the other crucial part of building a career path as a real estate agent, which is skill enhancement learning.

These are the building blocks of a successful career as a real estate agent. In intensive real estate training courses, you can expect to learn skills you can immediately apply and make money as a real estate agent.

Some of the important skills you will learn and enhancements are as follows:

Lead Generation Methodologies

The most essential learning you will get from a specialized real estate agent training course is the practical and effective way of lead generation. It is the foundation of becoming a successful real estate agent. These courses would focus on helping you with learning different aspects of the real estate business, something that probably would not have been covered in your courses for the licensing exam. For instance, these courses would introduce to you some of the lead generation platforms, such as Dorrmat, which happens to be one of the most popular platforms for quality leads and trusted by real estate agents across the nation. In your training, you would be taught the basics of building and managing a profile on such excellent platforms.

Work-Flow Establishment

It is crucial to have a proper manner of conducting your real estate business. You certainly do not have the luxury of focusing on a single client at a time nor should you be taking on more clients than it is possible for you to serve satisfactorily. This is a profession where referrals and reviews carry a lot of weight. So learning from day one how to be properly organized, allocating time-slots for various responsibilities, and ensuring everything is completed properly is the foundation for your successful career as a real estate agent.

Effective Copy Writing

The description that you put up along with all the photographs on the Multiple Listing System (MLS) needs to garner the attention of the reader. A drab and dull description of the house and the yard is not going to get you the clients. You need to make sure that your copy is robust enough to make the clients want to consider buying or investing in that property.

Enhanced Negotiation Skills

When you are in charge of the negotiation, irrespective of the side that you are representing, whether it is the buyers or sellers, or when you are dealing with the other real estate agents and brokers you must bring your A-game when it comes to negotiation. You would learn the finer aspects of negotiation from a realistically applicable point of view. You would also learn how to negotiate with your own clients when you strive to convince them of the asking price of their property.

Overcoming Resistance

Often you may be facing situations where there your clients might be objecting to certain ideas. Or you may face resistance from the other side's real estate agent. The key here is not to never walk away from after hearing the first no. In the real estate business, you will have to get accustomed to hearing no. What you need is to develop skills to effectively handle these nos. Identify the reason, come up with a solution to rectify the issue, go back with the new game plan to your client, and convince them to try out the new approach. This skill is necessary for all kinds of clients including to convert into leads those potential clients who have opted for FSBOs (For Sale By Owners).

Home Ground Knowledge

The pandemic has given rise to a lot of virtual courses. Now, there is nothing wrong with getting an initial idea about the real estate business through the online class mode, but eventually, you do need to learn the intricacies and nuances of your own local area. Each city and state requires certain rules and regulations to be adhered to by the real estate agents. So when you receive specialized real estate agent training, you get a lot of benefit of having a thorough home ground knowledge. You will be in a position to better guide your clients and also have a good idea of how to solve any issues that may prevent the sale of a home.

Excellent Presentation Skills

None of us are born orators and being a real estate agent is a combination of excellent speaking skills, a friendly personality, and a little bit of showmanship added to the mix. This is something that you definitely need when you are showing a new property to a client or when you have gone for a listing appointment. You also need to learn how to put new clients, both buyers, and sellers, at ease within minutes of meeting you. You need to learn how to diffuse situations wherein the clients are being a bit difficult or angry. How to draw out the actual needs and wants a client has regarding their future home. So, for all this, you need to be a top-class people person to make it in the real estate world.

Determination And Patience

Real estate is a field that requires a lot of patience and perseverance. Both to start and build your thriving career. Unlike other fields, as a licensed agent, you will realize that in real estate no two days of work are going to be the same nor are two clients going to be the same. It takes tremendous effort to acquire leads, convert them, and eventually close deals to the satisfaction of your clients. Sometimes despite your best efforts, you may not see your desired results materializing. Often, things beyond your control may cause a deal to fall through. It is at times like these that you need to tap into your inner determination. Learn to be patient even when facing adverse situations.

Benefits Of Being Trained As A Real Estate Agent

Some of you may wonder what is the necessity to undergo training for all these? Why cannot you pick up these skills on the job, in a natural manner? It is true that these are skills that you may be able to gain with experience, however, why wait for practical experience to teach you, when you can actually learn all these necessary skills from an expert?

There three main reasons why you should seriously consider a streamlined and guided training course for learning the finer aspect of the real estate world.

Great Demand

It is an ever thriving industry but that does not mean you should bide your time and learn the necessary skills at a slow pace. Even in the current challenging times of a pandemic where most industries faced severe adverse downturns and are only now gradually returning to normalcy, most real estate agents never stopped working. Yes, in the middle of the pandemic to the sales and purchases of homes took place.

People's need to move and relocate was fueled by the pandemic which changed the urban workplace and home lives in a drastic manner. So, waiting simply means that you are missing out on great opportunities. With the world coming back to business there is going to be a sharp rise in home buying and selling. So with the right training, you will be in a position to take advantage of it.

Earning Capacity

Time definitely is money. In order to take full advantage of the fact that you are on a lucrative yet flexible career path, you must have all the skills from as early as possible in your career journey. You diminish your own earning opportunities and miss out on being able to make money only because you do not have the requisite skills.

A guided training program would ensure that such a scenario does not occur. You will have the benefit of learning from experts all the tips, techniques, and tricks needed to survive in this highly competitive field.

Time Factor

The last but certainly not the least important factor is time. Yes, you may pick up all these skills in due course as you gain more work experience and as you are exposed to a more diverse set of clients. However, ask yourself —Do you have the luxury of time to make and learn from your own mistakes? Can you afford to lose out on valuable opportunities only due to your lack of practical knowledge? A focused training program for real estate agents sets you up for success. You basically hit the ground running from day one of your becoming a licensed real estate agent.


This broad overview would give you an idea of why it is essential to opt for specialized training as a real estate agent. Once you get your license that is when the real challenge begins. The real estate license could be your gateway to a very successful and fulfilling career path. However, the education you receive s not enough to actually leverage into growth.

All real estate agents require focused training to enhance their potential and to fill in the knowledge gaps. Remember, you are going to be working with people, and what better way to learn the ropes of this field than from people who have got the years of experience and in-depth knowledge about it. So, join a real estate team or a specialized agent training course to reach your success potential.

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