How to Get Real Estate Listings as a New Agent

Getting started as a new real estate agent can be a discouraging process. Most markets already have a healthy supply of real estate agents that have experience and a track record to support them. But that shouldn't stop you from embarking on what could possibly be a lucrative career that you enjoy. Your first order of business should be learning how to get real estate listings.

Getting seller listings can help you grow your reputation a lot faster than serving as a buyer's agent. More home sellers will gravitate toward agents that have experience in home sales. When you can prove that you know how to sell, it won't be long before you have clients lining up for your services.

Let's look at some ways you can start getting real estate listings as a new agent without huge upfront investments:

1. Reach Out to Your Existing Network

Everyone has a network, even if you’re just getting started in real estate. You might only have your friends, family, and a few former co-workers, but that’s a network. Start spreading the word that you’re getting into real estate and would appreciate any referrals for listings.

You should also start building up your network. Contact local business owners and meet up for coffee. Attend local networking events, trade shows, mixers, or other places where you can exchange business cards. Your network will be your net worth, so start connecting - you never know who you might meet.

2. Get Online Reviews

Online reviews are the new word of mouth marketing. Research shows that most people trust online ratings and reviews as much as they trust referrals from family members or friends. And even if you haven’t sold a single property yet, you can still get good reviews based on your character.

Ask people who you’ve done business with in other capacities to leave you a rating on Google My Business, Facebook, or other listing sites. Have them talk about your personality, responsiveness, work ethic, and other attributes that can show why you’re a great choice to list someone’s home. You don’t want to be misleading or oversell yourself, but you should highlight your best characteristics.

Once you start building your credibility, you’ll have a better chance of getting seller leads.

3. Advertise on Social Media

Paid advertising isn’t the costly machine it used to be, especially when you’re using social media channels where you control the budget. Start building awareness around your brand and let people know you’re open for business. Create an incentive for sellers to list with you to help you jumpstart your career, such as a lower commission or advertising credits to sell the home faster. This can help you cut through some of the noise and show you’re serious about getting listings.

4. Use Dorrmat to Connect with Home Sellers

Dorrmat’s unique, comprehensive lead gen platform targets potential home sellers who are actively searching for an agent. The platform incorporates a variety of tools to help you nurture your leads, build your authority, and stay in touch until they’re ready to make a decision. Your platform is branded to suit your agency to build familiarity and trust with your audience. The ultimate goal is to stay top of mind with your leads so that follow up is a breeze.

Explore Dorrmat’s features today and start your new career as a listing agent on the right foot!